Athlete profile
Gunnar
Henderson.
More than a following.
Explore the audience and brand fit.
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ATHLETE VALUE SNAPSHOT
183.6K Followers74
Top BVI score
13.0K
Engaged audience (7.07%)
73.6%
Apparel category fit
Apparel
BVI (Brand Value Index) — top categories
Audience brand affinity mapped into a 0–100 category fit score.
Executive summary
Account-level performance
183.6K
Followers
0.4%13.0K
Engaged followers
0.4%7.07%
Engagement rate
13.0K
Average likes
21.9%22
Average comments
181.0K
Avg reel views
58.9K
Est. impressions
89.8%
Audience authenticity
Good
At a glance
Main gender
Male
65%
Main age
25–34
40.4%
Top country
United States
95.9%
Main language
English
95.5%
Main interest
Sports
11.4%
Top U.S. state
Maryland
41.1%
Top U.S. city
Baltimore, MD
54.1%
Real followers
66.6%
Top brand
Walt Disney
6.5%
TMI score
94
Best-fit brand opportunities.
The interests and brands this athlete's engaged audience already leans toward — the strongest partnership opportunities, ranked from most to least.
Top 3 interests
Where the engaged audience over-indexes.
- 1Sports11.4%
- 2Television & Film8.2%
- 3Restaurants, Food & Grocery7.2%
Top 3 brand affinity
Brands the engaged audience already follows.
- 1Walt Disney6.5%
- 2Apple3.5%
- 3Nike2.8%
Let’s make this partnership perform.
Build a partnership backed by real audience connection, measurable visibility, and proven brand fit.